For Legal Marketing

Find cities where your clicks cost 3-5x less

Legal CPC runs $45-$178 depending on the city. The same keyword. One check across 75 metro areas shows you exactly where to shift your budget for the same reach at a fraction of the cost.

Real search data. Real CPC by metro area.

No credit card required. 20 free credits on signup.

75 US metro areas · Neighborhood-level data for 45+ cities · Spanish-language keyword volumes · CPC per city

Legal paid search is expensive. Geography makes it manageable.

The same keyword, the same quality score, but wildly different CPCs depending on where the searcher is.

"Personal injury lawyer" costs $178 in Dallas and $45 in Amarillo

That is not a budget optimization. That is a 4x difference in cost per acquisition for the same keyword. Checking 75 metro areas takes an analyst two days manually. Sextaris does it in one check.

Find the markets where your budget goes 3-5x further.

Neighborhood data changes site selection for physical offices

If you are choosing between offices in Brooklyn vs Manhattan, or in the Loop vs Lincoln Park in Chicago, neighborhood-level search volume shows which micro-market has more active demand for legal services.

45+ cities broken into neighborhoods. Real volume per area.

Spanish-language searches are a separate market most firms ignore

In Los Angeles, Miami, and Houston, "abogado de lesiones personales" has substantial search volume at significantly lower CPC than English equivalents. Sextaris checks secondary-language keywords automatically for any metro area.

Spanish keyword volumes included automatically for relevant metros.

"personal injury lawyer" CPC across 15 US metro areas

CPC ranges from $45 to $178. One check reveals the full picture.

#1

Dallas-Ft. Worth, TX

$178 CPC

27,100/mo

#2

New York, NY

$165 CPC

60,500/mo

#3

Los Angeles, CA

$142 CPC

49,500/mo

#4

Chicago, IL

$138 CPC

33,100/mo

#5

Houston, TX

$128 CPC

22,200/mo

#6

Atlanta, GA

$118 CPC

18,100/mo

#7

Philadelphia, PA

$112 CPC

14,800/mo

#8

Phoenix, AZ

$95 CPC

12,100/mo

Three steps to cheaper legal clicks

1

Enter your practice area keyword

"Personal injury lawyer", "DUI attorney", "family law attorney near me". Any search term your prospective clients use.

2

Select all 75 US metro areas

One click. Results sorted by CPC so the cheapest markets appear at a glance. Add neighborhoods for your target cities.

3

Reallocate budget to lower-cost markets

Use the Budget Planner to model spend across markets. Export PDF for client or internal approval.

Simple credit pricing

Choose the volume you need.

Every plan includes the same research tools. Higher volume simply lowers the cost per credit.

Included with every plan

One toolkit for every market.

  • 234 countries · 51 US states · 75 metros · 19,656 cities
  • Neighborhood-level data for 45+ cities
  • Auto-translation into every local language
  • AI analysis · gap analysis · ad copy generation
  • Keyword monitoring with alerts
  • PDF + CSV export, REST API access
20 free credits on signupCancel anytimeRefund guaranteeNeed 1,000+ credits per month?

Use Sextaris when you need it

Credit packs that never expire.

No subscription required.

Predictable by design

How credits work.

One credit covers about ten locations. Larger geographic checks are bundled automatically.
5 countries
1 credit
75 US metros
8 credits
Top 100 US cities
10 credits
All 234 countries
24 credits

Multiply by the number of keywords. A five-keyword global sweep uses 120 credits.

Common questions

Stop paying $178 per click when $45 is available three states over.

One check. 75 metro areas. CPC ranked from highest to lowest.

No credit card required. 20 free credits on signup.

Illustrative data shown for demonstration. Run your own check with real keywords for actual numbers.